diff --git a/Message-Queue-Endpoint.md b/Message-Queue-Endpoint.md
index 858a42d..11d66da 100644
--- a/Message-Queue-Endpoint.md
+++ b/Message-Queue-Endpoint.md
@@ -12,7 +12,8 @@ To follow along with the examples, you need:
 * To have Python 3.7 or higher installed.
 * To come up with a unique identifier for your sensors.
 
-Generally the URN is composed of the company or brand name and a device serial number like so: `urn:dev:<company/brand-name>:<device-serial-number>`
+Generally the URN is composed of the company or brand name and a device serial number like so:  
+> urn:dev:<company/brand-name>:<device-serial-number>
 
 To run the python example code you also need to install the `paho-mqtt` and the `protobuf` modules.